Assistant Director of Alumni Marketing & Communications ...

DEPARTMENT INFORMATION

Work Location Detail	1918 F Street Washington DC 20052
Assigned Organizational Area:	University
Campus Location:	Foggy Bottom
Division/Vice President:	Vice President for Development & Alumni Relations (DEV)
College/School/Department:	Not Applicable

POSITION INFORMATION

Internal Applicants Only?	No
Position Type:	Administrative/Professional
Posting Number:	Staff - 001567
Full-Time/Part-Time:	Full-Time
Work Schedule:	Monday-Friday (daytime hours), occasional evenings/weekends
Total Hours Per Week:	40
Pay Grade:	14
Recruitment Salary Range:	Commensurate with experience
Job Open Date:	08/07/2012
Job Close Date:	11/05/2012
Open Until Filled:	No

JOB VACANCY ANNOUNCEMENT INFORMATION

Required Licenses/Certifications and other Specific Requirements:
Criminal History Screening, Education/Degree/Certifications Verification, Social Security Number Trace, Sex Offender Registry Search, and Prior Employment Verification, Credit

Emergency Designation:
No

Telework:
No

Ad Statement:
Founded in 1821, GW is the largest institution of higher education in the District of Columbia, to include ten academic units, with a full-time equivalent enrollment of a little over 20,000 students and approximately 11,000 full-time and part-time employees (faculty and staff). The George Washington University is a community dedicated to learning, communication, respect, service and teamwork. As one of the largest private employers in the District of Columbia, the university seeks employees who support the teaching, research, and public service mission of the university.

Job Description Summary:
The Assistant Director serves as the primary editorial point of contact for the alumni news blog and monthly alumni e-newsletter. The Assistant Director will work with colleagues in the Division of Development and Alumni Relations on content distribution and dissemination through multiple channels - including, but not limited to print stories and design projects, electronic outreach, multimedia and web content. This position will also be responsible for collaborating with other University communication departments and producing content for other university publications - such as GW Magazine and GW Today.

Minimum Qualifications:
A Bachelor's degree and a minimum of two years of relevant experience required. Degree requirements may be substituted with an equivalent combination of education, training and experience.

Desired Qualifications:
Excellent communication and organizational skills.

Three years of experience in higher education, or a related field such as, communications, marketing, journalism, or public relations.

JOB DUTIES

• Edits and contributes to Colonial Cable alumni news blog (built on WordPress platform). Manages production and distribution of monthly alumni e-newsletter, highlighting top content from news blog.
• Provides writing and production support for print and online materials, including GW Magazine, GW Today, alumni website, and other alumni publications.
• Manages design projects, serving as a liaison between Alumni Relations staff and graphic designers to produce marketing materials for various programs and services.
• Facilitates alumni digital outreach, including but not limited to email communication, volunteer tracking/outreach, Facebook, LinkedIn, YouTube, Flickr, Twitter, blogs, etc.
• Compiles communications metrics and periodically benchmark communications efforts. Includes but not limited to analyzing alumni survey data, alumni website traffic, e-mail open rates / click-throughs, alumni online community membership, LinkedIn/Facebook/Twitter group membership, and efforts by peer schools.
• Develops, updates, and disseminates alumni facts and figures and talking points.
• Maintains archives of alumni/donor stories, photos and testimonials.
• Supports major events such as Alumni Reunion Weekend and Alumni Association Board meetings
• Performs other work-related duties as assigned. The omission of specific duties does not preclude the supervisor from assigning duties that are logically related to the position.

APPLICANT DOCUMENTS:

Required Documents

1. Resume
2. Cover Letter

The George Washington University is an Equal Opportunity/Equal Access/Affirmative Action institution.

Source: http://www.higheredjobs.com/details.cfm?JobCode=175658367

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